Android Design is a good thing
The big news this past week was Google’s launch of Android Design. It reminds me alot of Google’s recent GoMo site. Clearly, google sees itself as a “Mobile” company and is attempting to steer developers and business owners towards their vision of how Android devices will fit into all of our lives.
The fact that Android Design is giving developers and product managers some direction and understanding in User Interface and User Experience design is a good thing. In my experience in submitting apps to apple for the past three years, it has been an advantage to review and understand apple’s human interface guidelines. As more of my customer’s applications started being submitted and rejected by apple, I began to be able to see which ones were at risk of rejection, because something inside the app conflicted with apple’s general, but simple to understand “guidelines”.
What does this mean for people making google apps? If you expect any sort of major promotion of your app by google or their partners, if it doesn’t show respect to Android Design guidelines, it isn’t going to happen.
For product managers, make sure your Android and Apple developers have an understanding of their guidelines, and spend sometime reviewing them yourselves.
For developers, it is your job to understand these concepts clearly, and to communicate them with a product manager or business owner so neither of you are blindsided when the discussion comes up.